Morgan Stanley Approves Advisors to Use Social Media

May 27, 2011 § Leave a comment


5.28.11 Earlier this week, Morgan Stanley announced financial advisors will be able to use LinkedIn and Twitter in a more interactive fashion. To date, the financial services industry has limited use of social media due to regulations as well as general concern regarding risk associated with the medium.  « Read the rest of this entry »

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Opinion: The End of Daily Deals?

May 25, 2011 § Leave a comment


5.25.11 At this point, I have signed up for daily deals with Rue La La, Jack Threads, Level Up, and at least 1 or 2 others. I am now getting a deluge of daily emails and these companies are promising to send more of these offers and a new companies with marginally different value propositions are popping up as fast as the daily deals. In fact I heard even Glen Beck is starting a daily deal site with 50% discount offers – how original. « Read the rest of this entry »

What is Twitter Really

May 20, 2011 § Leave a comment


May 19, 2011  Whenever I go to a conference or read about social media Twitter is a constant topic. However, a lot of folks still don’t understand it. If you have not used it…this is really true. Many know it is one of the leading social networks or it is a microblog, but that is about it. Personally, I use Twitter a lot and I have a hard time explaining to someone what it is or to simply answer the question “why should I get on Twitter” « Read the rest of this entry »

Social Media and Institutional Banking (Part 1)

May 10, 2011 § Leave a comment


May 9, 2011  Over the next couple of months I am planning on taking a deep dive into how institutional banks use social media. At this point in the process, I have some early suspicions that my research is not going to yield much. Perhaps a Twitter account here, a Facebook account there. And I also suspect that the farther a firm gets away from a consumer the more removed from social media they will be.

As I embark upon this journey, here are my initial thoughts:

– Social Media is a complete whitespace for institutional investing

– The barriers are enormous, but there may be a significant first-mover advantage for someone

– The opportunities are not without risks, but these institutions, regardless, need to start building some competency

– Firms need to think about social media reaching people not other firms / clients / customers

Over time, the forces of social media will begin to swing the pendulum, but it will take awhile. I am really excited (believe it or not) to dig into the space. I think changes are sure to happen and it is on the minds of these institutions, but will take some time to get into the hearts (and eventually the DNA).

Any thoughts and perspectives are greatly appreciated.

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